Hello -
I have been doing a bit more research on how juries select artist to be in their shows, what they look for and who ultimately they choose. In doing so, I was able to find out some interesting information about the dynamics of the art show industry so to speak.
The jurors look for craftsmenship in addition to that WOW factor or uniqueness. Some artists try to pass off
a lack of craftmanship as being different but there, in fact, a difference. Is that piece going to be around in 5 years, am I going to like it in 5 years?
A trend in the art shows is an emphasis on jewelry and fashion. Boy - who knows that better than I do!!! This poses somewhat of a problem for artwork which is typically purchased by couples. For example, paintings or sculptures. I know I would not invest in an expensive piece of artwork without my husband:)
Because the industry is so unbalanced when it comes to the type of art, with jewelry being the largest category in many instances, it is so important to have pictures which will stand out for the jury.
Pictures - WOW are these important to a jury as it is the only representation of your artwork the jurors have.
I have learned that the same background is very important and that it must show the craftmanship. Unlike retail pics which should show all of the necklace so that the customer can see what she is purchasing.
There are also opportunities to see how jurors jury shows - this is an excellent opportunity to get into the minds of jurors to see what the, in fact, look for, what is important to them, I, myself, am going to attend the open jury in Columbus, OH in Feburary!
I also wanted to thank Larry Berman for answering so many of my questions tonight!! I have attached a link to his website below.
I hope that this sheds some light on the competition of the art world! Personally, I am going to get several of my pieces professionally photographed so that I have a leg up on the competition. Until next time,,,
http://bermangraphics.com/
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